Rachel Botsman: The case for collaborative consumption | Video on TED.com

December 20 2010, 12:36pm

Rachel Botsman: The case for collaborative consumption | Video on TED.comSource: http://www.ted.comTED Talks At TEDxSydney, Rachel Botsman makes a compelling case for digital-age sharing -- showing how swapping and crowdsourced ownership (of DVDs, cars, data) makes perfect economic and social sense.    Let's do things this way.